Historic Roots

Origins of the Eichlers and other mid-century modern homes

Fielder's Choice
When San Francisco Giants great Willie Mays ran into the 'color barrier'—then turned to Eichler for a stylish new home
Sophisticats
How the feline form in the mid-century evoked a cool yet spiritual persona with an aura of mystery
Bay Area Reimagined
Stunning modern designs put a new face on the world we live in
Time for an Eichler Museum!
The rich heritage of Eichler Homes is worth remembering for more than pure nostalgia
Return of the Butterflies
After years of hibernation following their mid-century boom, butterfly roofs are spreading their wings once again
The Re-uppers
For many raised 'modern' as children, no other house feels like home today
Magical Mystery Lure
Controversial anniversary, symposiums and walking tours pave the way for the neon sign's bright future
Memory Lanes
Lost to time—the stunning architecture and endless fun of mid-century California's classic bowling palaces
Kitchen Liberation
Did the trendsetting open cook spaces and newfangled foods of the mid-century free women—or simply trap them?
Swizzles with Sizzle
From the swingin' sixties to your living room bar—sticks of joy that stir it up as a cocktail's best friend
Winning Ways
Studio potter turned retail giant—lifelong San Franciscan Win Ng pioneered abstract ceramics and artful merchandising
Lost in the Dark No More
Shedding light on shortcuts to evaluate systems and installers for home reroofing
Visions of the Future
Right or wrong, mid-century predictions about life ahead in the 21st century are now fascinating—and amusing
Caressing Spirit
Pioneering Black modernist Art Smith designed his mid-century jewelry to move with the body—like jazz
Houseful of Halloween
Haunting mid-century traditions continue to inspire—and spook—new generations
That Golden Glow
Seventy years ago today—fast-food king McDonald's put the 'arch' in 'architecture'
Hot Dog Express
When Oscar Mayer's awe-inspiring Wienermobile took mid-century America on the ride of their lives
Winner's Circle
Falling for houses in the round—offbeat living outside the 'box'
First and Foremost
In the beginning…these were the earliest modern tracts ever built in the United States
Bells of Wonder
When architect Paolo Soleri was swayed by the wind along the path of organic modernism